Why it matters
Tourism can protect wildlife and support communities, or it can damage both. Park fees, permits and lodge revenue pay for rangers, anti-poaching and habitat protection. In some places, tourism gives communities a reason to keep wildlife rather than clear the land. But poorly run operations disturb animals, exploit people and take money out of the local economy.
You can influence this through the choices you make.
Experiences to avoid
Riding elephants. Elephants used for rides are usually trained through harsh methods. Choose viewing wild elephants instead.
Petting lion cubs. Cub-handling attracts breeding for tourism and can feed unethical industries. Avoid any place that offers it.
Feeding wildlife. It changes behaviour and can be dangerous for animals and people.
Unregulated primate encounters. Approaching gorillas or chimps outside official tracking, or on trips that break the rules, risks disease and disturbance.
Dolphin swimming tours. In some places, including parts of Zanzibar, boats crowd dolphins and tourists swim with them, which stresses the animals. Choose operators who keep a respectful distance, or skip the trip.
Buying products made from wildlife. Ivory, skins, shells and coral souvenirs are illegal or harmful.
Experiences that help
Gorilla and chimp permits. Permit revenue funds rangers, veterinarians and community programmes. Following the rules protects the animals. See our gorilla guide.
Conservancies. Private and community conservancies around parks such as the Maasai Mara limit visitor numbers, lease land from local landowners and offer night drives and walks. Staying in one directly supports landowners.
Rhino sanctuaries. Places like Ol Pejeta protect endangered rhinos and are transparent about their work.
Community-owned lodges and guides. Ask whether a lodge is community-owned or works with local groups, and whether local people are employed at all levels.
Cultural visits
Cultural visits can be positive when the community has agreed to them and benefits directly. Ask your operator how the visit is organised and who receives the money. A good visit involves conversation and learning, not just photographs. Ask permission before photographing people, and never pay children directly.
On the vehicle
- Keep your distance and let animals decide whether to approach.
- Don’t crowd at sightings. If other vehicles are waiting, take turns.
- Turn off the engine when watching for a while.
- Stay on tracks.
- Don’t litter.
- Don’t use drones. They disturb wildlife and are illegal in most parks.
Reduce your footprint
Choose lodges that use solar power, manage water and waste responsibly, and avoid single-use plastics. Carry a reusable water bottle. Travel by road where practical rather than adding short flights. Consider offsetting flights, although reducing them is better.
Support local people
Eat at local restaurants, buy crafts directly from makers and tip fairly. Our tipping guide has the typical amounts. Hire local guides and porters, and pay what they ask when fair. Avoid bargaining to the last shilling.
Choose the right operator
An operator that pays its staff well, sets clear rules on wildlife viewing and works with local communities is more likely to run a responsible trip. Ask direct questions, as suggested in our operator checklist.
Frequently asked questions
Are elephant rides and lion cub petting ethical?
No. Elephant rides and cub-handling encounters typically involve animals taken from the wild or bred for tourism, with poor conditions. Reputable operators don't offer them, and neither do wildlife-focused parks. Choose experiences where animals are wild and free.
Are Maasai village visits ethical?
It depends on how they're run. Good visits are arranged with the community, benefit local people and don't feel staged. Ask how the money is shared and whether the community sets the rules. If you feel like a spectator at a show, it may be worth skipping.
Do park fees really fund conservation?
In large part, yes. Fees pay for rangers, anti-poaching and community programmes, and gorilla permit revenue supports conservation and local development in Uganda and Rwanda. How well the money is used varies, so support operators who are transparent about their contributions.
What's the biggest thing I can do?
Choose reputable operators who pay guides fairly, stay in lodges that employ and support local people, follow park rules and avoid experiences that exploit animals.
Trips built around this
Kenya Classic: Lake Nakuru and Maasai Mara in 7 Days
A seven-day Kenya safari from Nairobi: rhinos and flamingos at Lake Nakuru, then three nights in the Maasai Mara, with a flight back and honest notes on cost.
Tanzania Northern Circuit Safari: 8 Days
An eight-day northern circuit from Arusha: Tarangire's elephants, three nights in the Serengeti and a night on the Ngorongoro Crater rim, with a private guide.
Parks mentioned in this guide
Ol Pejeta Conservancy
A working conservancy at the foot of Mount Kenya, home to East Africa's largest black rhino population.
Kibale National Park
The world's best-known place to see wild chimpanzees, with 12 other primate species in the same forest.
Maasai Mara National Reserve
Kenya's best-known reserve: big cats all year and the Mara River crossings from July to October.
Bwindi Impenetrable National Park
Home to nearly half the world's mountain gorillas, in ancient forest on steep green hills.
Keep reading
How to Choose a Safari Operator: A Checklist That Works
How to pick a trustworthy East Africa safari operator: licences, questions to ask, red flags, payment safety and how to compare quotes fairly.
Gorilla Trekking in Uganda and Rwanda: Permits, Costs and What to Expect
How gorilla trekking works in Uganda and Rwanda: permit prices, how to book, how hard the hike is, what to pack, the rules and how to choose between countries.
The Great Wildebeest Migration: Month-by-Month Calendar
Where the wildebeest migration is each month across the Serengeti and Maasai Mara, when river crossings happen, when calves are born and how to plan your dates.
Last updated 20 September 2026. Rules, prices and schedules change. We recheck the facts in this guide regularly, but confirm anything that affects your money or your entry to a country with the official source.